Professional

Writing is my passion. Content is my promise.

Alison Lee

Content Writer, Copywriter,

Blogger & Editor

A crafted communicator with a writing style that’s creative, consistent and convincing. Experienced in helping companies and organizations represent their brand’s voice through its products and programs.

Creative Copywriter

UrbanHalo
A functional and fashionable lifestyle brand

As Creative Copywriter, I helped launch the company’s philanthropic subscription service, affectionately referred to as the UrbanHERO program. Each month, we featured a non-profit organization to support. Proceeds from the sale of each exclusive headband for that month would be donated. I was responsible for contacting someone from the organization, gathering information, visiting their website, and crafting a story to share with our friends, followers and customers. The writing was a mix of informative, capped off with some creativity. 

Please visit this link to access some of those features https://www.urbanhalo.com/blog/

Program Content Writer

MOBE, LLC
A health and well-being company that provides a guided approach on total health

MOBE Matters. The company’s small internal newsletter designed for the Operations team and all the local and remote Health Guides. I was responsible for editing submissions from other contributors, along with writing a feature article and a brief inclusion based on the theme of the month. I’ve attached the first one I completed as a fairly new employee. This will include my feature article and a short inclusion.

Most of my content work with MOBE was designed to support the engagement resources for Health Guides and their Participants, training materials for the Learning & Development team, and all digital content for use in the Digital App. Unfortunately, that content may only be accessed by members and employees. I apologize that I am unable to provide any of those examples. 

Contributor

Twin Cities Mom Collective
#1 local resource for moms in and around the Minneapolis/St. Paul area

I am an active contributor for the Twin Cities Mom Collective. This is an organization that provides resources, content and community connection to help empower and inspire moms in the metro area.

Please visit this link to access some of my published work

https://twincitiesmom.com/author/alisontrauger/